Public Relations Writing and Media Techniques by Dennis L. Wilcox

Book Title: Public Relations Writing and Media Techniques

Publisher: Pearson

Author: Dennis L. Wilcox

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Dennis L. Wilcox with Public Relations Writing and Media Techniques

  • The Associated Press Stylebook 2017
  • Cases in Public Relations Management: The Rise of Social Media and Activism
  • Persuasion in the Media Age
  • Mass Media Research
  • Strategic Writing: Multimedia Writing for Public Relations, Advertising and More
  • Reputation Management: The Key to Successful Public Relations and Corporate Communication
  • M: Advertising
  • Seducing Strangers: How to Get People to Buy What You're Selling (The Little Black Book of Advertising Secrets)
  • Communication Research: Asking Questions, Finding Answers
  • Public Relations: The Profession and the Practice, 4th edition